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Hire the Best (Requires 30 seconds to read)

by Eliot Burdett | Published on - May 24, 2011

Picture this competitive scenario. Your company is in a dog fight with two other companies to win an important piece of business. One of your competitors is a large, well-known market leader and the other always offers aggressive price discounts, while your company has the superior product. Who will win the business? The answer is

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What does it take to be successful in sales?

by Eliot Burdett | Published on - May 5, 2011

Love this post by Anthony Iannarino on the most common difference between successful and unsuccessful sales people: the willingness to do whatever it takes. While we can ruminate on this trait or that trait that will make a sales person successful, at the core it is the ambition, drive and ability to execute that is the

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What Type of a Sales Leader Are You?

by Eliot Burdett | Published on - March 17, 2011

We have all seen the different types of sales managers and probably even worked for a few. When we looked back over our own experience, we identified seven different types of sales managers, which we have affectionately named below. Which one are you? The Fire Marshall – This type of sales manager can trigger immediate

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When to Promote Your Top Sales Rep to Sales Manager (Requires 35 seconds to read)

by Eliot Burdett | Published on - March 10, 2011

Many moons ago, we blogged about the Six Reasons Not to Promote your Top Reps to Sales Management, and here are the top seven reasons you as the company executive or business owner *would* promote your top sales rep to a sales manager position. There is a common understanding between yourself the rep that this is

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The Power of Not Having All the Answers (Honesty in Sales)

by Eliot Burdett | Published on - February 17, 2011

New research from the Boston University School of Management suggests that the best phrase a sales person can use to build trust and increase the likelihood of closing a sales is to respond with “I don’t know” when stumped by a question rather than making up an answer. Perhaps this has to do with the