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Hunter vs. Farmer in Sales: Empowering Your Team for Long-Term Success

by Eliot Burdett | Published on - August 3, 2023

Building a highly successful sales team is about more than finding ‘closers’ who can bring in new business. There are two distinct types of sales professionals. Each type plays a vital role in sales performance and the long-term success of your company. Knowing the difference between them can help you identify who is already on

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How to Build a Sales Team: 12 Essential Steps for Success

by Ryan Thornton | Published on - July 26, 2023

How do you assemble a sales team that converts your marketing investments to tangible business growth? This guide has the answers. Over 60% of salespeople agree that selling is more challenging than it was 5 years ago. Due to the difficulties in the sales landscape today, it is essential that your sales team is prepared

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Selling to Government 101

by Kyle Fletcher | Published on - October 17, 2022

Government departments and entities represent one of the most significant sales opportunities. In fiscal 2021, the US federal government spent about $637 billion on contracts. It’s not all going to defense either – $250 billion in contract spending came from civilian agencies. When you add in state and local government procurement spending, it’s no surprise

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Motivate Your Sales Team in 2022: The 10 Point Checklist

by Eliot Burdett | Published on - January 5, 2022

Keeping morale up and revenue flowing is harder during challenging times. As the world works toward finding its footing again, here are ways to help keep your sales team focused, productive and happy: 1. Stick to the Basics Whether you’re in an industry that has blown up or one that’s been blown away in the

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Sales Ethics – Do You Walk the Talk? (requires 25 seconds to read)

by Eliot Burdett | Published on - May 17, 2021

Managers and leaders play a critical role in setting the tone for the ethical climate in sales. Colleen Francis, good friend and author of Honesty Sells, states “Those who are in the top 10% of the sales profession have mastered the art of open, honest communication with their clients.” Is your team in that 10%?