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Sales Culture at Dell Computers

by Eliot Burdett | Published on - July 13, 2009

Geoffrey James at the Sales Machine recently interviewed Michael Dell and posted his interview. I have included some of the most interesting comments from Dell. On Competition: โ€œSometimes itโ€™s a battle, but sometimes weโ€™re clearly working with a number of companies to grow an industry. I think the leading companies tend to be able to

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How does your compensation plan stack up?

by Eliot Burdett | Published on - July 8, 2009

One of the most challenging areas in a companyโ€™s incentive plans are sales compensation plans. We often get asked to provide input on comp plan strategy and it is actually part of Peakโ€™s recruiting services. I ran across this article on article on compensation from our good friend Colleen Francis at Engage Selling (www.engageselling.com). She

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Rainmakers Don’t Make a Sales Machine

by Eliot Burdett | Published on - July 8, 2009

We often hear business leaders say they wish they could hire some โ€œrainmakersโ€ to give sales a boost, but experience shows us that this kind of thinking doesnโ€™t typically pay-off. Hereโ€™s why: 1. Rare โ€“ The salesperson who generates sales out of thin air is a rare breed. If you have one, you are lucky.

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How to Structure Sales Compensation Plans, Bonuses

by Eliot Burdett | Published on - June 29, 2009

We often receive questions about the merits of various comp plan elements and alternatives. Recently received a question about the frequency of bonuses. The right mix of incentives and structure depends on what you are trying to achieve. While commissions are typically tied to closed sales, while bonuses are often linked to other sales events

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Tips for Selling in a Downturn

by Eliot Burdett | Published on - May 22, 2009

I received an email about marketing in a downturn, from inmedia, a PR firm focused on the high tech sector. The article is about marketing tactics, but there is some good advice in here about selling tactics: 10 tips for marketing in a downturn 4. If you have channel or other partners, consider pooling budgets