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When to Promote Your Top Sales Rep to Sales Manager (Requires 35 seconds to read)

by Eliot Burdett | Published on - March 10, 2011

Many moons ago, we blogged about theย Six Reasons Not to Promote your Top Reps to Sales Management, and here are the top seven reasons you as the company executive or business owner *would* promote your top sales rep to a sales manager position. There is a common understanding between yourself the rep that this is

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Outcomes by Design – Hunter vs. Farmer Sales Compensation Plans

by Eliot Burdett | Published on - March 9, 2011

The hunter vs. farmer categorization for sales roles is a crude way to segment the sales function, but it is often a useful distinction, particularly when it comes to comp plan strategy. While new business development roles and existing account management roles both share the goal of generating sales, the roles are fundamentally different and

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The Power of Not Having All the Answers (Honesty in Sales)

by Eliot Burdett | Published on - February 17, 2011

New research from the Boston University School of Management suggests that the best phrase a sales person can use to build trust and increase the likelihood of closing a sales is to respond with โ€œI donโ€™t knowโ€ when stumped by a question rather than making up an answer. Perhaps this has to do with the

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Where is the Sizzle in Your Hiring Value Proposition?

by Eliot Burdett | Published on - February 15, 2011

Companies make huge investments in creating value propositions that will attract customers, but reading the typical job ad shows far less effort is put into attracting the top class sales talent that will actually secure those customers. Boring checklists of required credentials and bland mentions of the companyโ€™s mission statement will attract lots of candidates

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Alternative Ways of Evaluating Sales Candidates

by Eliot Burdett | Published on - January 18, 2011

Interviews are the staple method for most companies when hiring sales staff and often there are multiple interviews conducted by different team members of the hiring company. Some companies will take the screening process a step further and conduct in depth reference checks. All of this is done to ensure the new hire is the