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What Priority Should Sales Recruiting Be for a Sales Manager?

by Eliot Burdett | Published on - October 20, 2014

Stacking a sales team with great talent is one of the toughest jobs a sales manager will face. The constant pressure to meet immediate goals creates a natural barrier to being patient and waiting for the right person. Participating in a discussion on LinkedIn recently reminded me that many sales managers don’t believe that great sales people even

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Hiring The Right Salesperson: Sales DNA vs. The Resume

by Eliot Burdett | Published on - October 14, 2014

A few days back I was having a conversation with a B2B startup exec who is in the process of building out a sales team. The company provides a tech solution to a niche market and the primary trait the company is using to filter potential sales candidates is experience selling technology to the market being targeted –

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Book Review: Nonstop Sales Boom

by Eliot Burdett | Published on - October 6, 2014

There is a lot to like in the latest book we are reviewing, Nonstop Sales Boom, by Colleen Francis. First of all, this is not simply a sales book. This is a book about avoiding the boom-bust cycles that are a major stress on many businesses and creating systems that will drive consistent business growth

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Why Great Sales Candidates Get Rejected

by Eliot Burdett | Published on - September 29, 2014

We see it all the time. A great sales candidate meets with a prospective employer who rejects the candidate and elects to hire someone else. Oftentimes the reasons are legitimate – such as poor cultural fit – but many times, there are no logical reasons for the decision not to consider the candidate who would

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Does Your Company’s Online Reputation Matter When Sales Recruiting?

by Eliot Burdett | Published on - September 25, 2014

As we have written about before, top performing B2B sales people want to work for industry leading and highly reputed companies which their chances of success are greatest. Since there is excess demand for the services of top sales people, why wouldn’t they be selective in who they work for? In an Internet dominated world, a key question